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To believe in a place means to live it, breathe it and open up to it with authenticity. It was with this spirit that WORKY and DEA Italian Worklab welcomed a group of local entrepreneurs to their headquarters in Reggio Emilia, turning a company visit into a genuine moment of exchange: stories, choices and the everyday consistency that can be seen in people, gestures and working spaces.
The visit was led by Lino Di Betta, President and CEO, who shared what it means to put down roots in the Motor Valley while giving value back to the local community and continuing to nurture an ambition that extends far beyond national borders. The local administration was also present, represented by Councillor Stefania Bondavalli, confirming the importance of an active dialogue between businesses and institutions.
A company rooted in the Emilian Motor Valley
WORKY is based in the heart of the Emilian Motor Valley, an area where mechanical expertise, manufacturing culture and automotive innovation have become part of the local identity. The company has a clear vocation: designing and manufacturing high-quality workshop systems and technical solutions for the automotive sector. From this territory, innovation takes shape and becomes a standard for safety, efficiency and organisation in workshops all over the world.
Being part of the Motor Valley is not simply a matter of geography. It means working within an ecosystem built on precision, performance and continuous improvement - the same values that guide WORKY in the development of solutions for modern automotive workshops.
Spaces that communicate a vision
Companies are not described only through figures, results or product catalogues. They are also told through the spaces in which people work every day: production departments, offices, showrooms and lines where every detail is designed to support quality, functionality and wellbeing.
During the visit, guests had the opportunity to experience how the WORKY approach is reflected in its headquarters: an environment where organisation, technology and attention to detail are part of the company culture.
WORKY solutions - from vehicle exhaust gas extraction to the distribution of fluids and energy, as well as dust and fume extraction - are designed to make every working environment unique, functional and safe. The same philosophy can be seen in the way the company designs its own spaces: practical, efficient and consistent with the needs of the people who use them.
The team driving growth
Nothing can be built without the passion, dedication and commitment of people. The WORKY team is the engine that powers the company vision: a group of professionals that grows, evolves and reflects the values of the brand.
Among the people involved are professionals who have supported WORKY through different stages of its development, contributing every day across product management, business development, logistics and production. Their expertise, continuity and ability to work together are part of what makes WORKY what it is today.
This people-centred approach strengthens internal talent and creates consistency between company decisions and shared objectives: growing together, innovating together and building long-term value.
Quality as a daily commitment
For WORKY, quality is not a claim. It is a working method.
From design to production, every stage is guided by a systematic approach: the selection of materials, the care taken over technical details and the objective of delivering products and systems that are built to last. The aim is always concrete: to improve productivity, safety and organisation in the workshop environment.
This philosophy also extends to the sharing of expertise. Training, technical updates and continuous dialogue with professionals and partners are essential elements of the WORKY way of working. Knowledge becomes a tool for growth, both inside and outside the company.
Italian expertise for the workshops of the future
WORKY continues to bring together Italian manufacturing culture, technical know-how and a strong focus on the needs of modern workshops. Whether designing exhaust gas extraction systems, fluid and energy distribution solutions or dust and fume extraction systems, the company works with one objective: helping professionals create safer, more organised and more efficient workplaces.
From the roots of the Motor Valley comes a vision that looks to the future: innovation built on people, quality and a deep connection with the territory.
Discover WORKY solutions
Would you like to make your workshop safer, better organised and more efficient?
Explore the WORKY blog or contact our team to discover our solutions up close: innovation, quality and Italian passion for professionals who experience the automotive repair world every day.
FAQ
Where is WORKY based?
WORKY is based in Reggio Emilia, in the heart of the Emilian Motor Valley, one of Italy's most important areas for automotive culture, engineering and manufacturing expertise.
What does WORKY specialise in?
WORKY designs and manufactures systems for modern workshops, including vehicle exhaust gas extraction, fluid and energy distribution, and dust and fume extraction solutions.
Why is the Motor Valley important for WORKY?
The Motor Valley represents a culture of mechanical expertise, innovation and performance. For WORKY, being part of this territory means developing solutions inspired by precision, quality and continuous improvement.
What values guide WORKY?
WORKY is guided by quality, technical expertise, people-centred growth, attention to detail and a strong connection with both the local community and the international automotive sector.